Certification

Our rigorous certification programme helps organisations demonstrate their commitment to responsible AI across six key areas. Certification is a mark of credibility, not a marketing badge.

Six Areas of Excellence

Each pathway has its own standards, criteria, and assessment process. Organisations may apply for one or more pathways depending on their activities and priorities.

Core AI Ethics

Foundational standards covering the ethical principles that should govern AI development and deployment. Includes governance frameworks, accountability structures, and ethical review processes.

Data Trust

Standards for responsible data collection, storage, use, and sharing. Covers consent, provenance, data minimisation, and the responsible handling of sensitive information in AI systems.

AI Safety

Technical and operational standards for safe AI deployment. Covers risk assessment, testing, monitoring, incident response, and safeguards against harmful or unintended outputs.

Fairness & Inclusion

Standards to identify and mitigate bias in AI systems. Covers equality impact assessment, diverse representation in development teams, and ongoing monitoring for discriminatory outcomes.

Transparency

Standards for explainability and openness. Covers disclosure of AI use, model cards, audit trails, and the right of individuals to understand decisions made about them by AI systems.

Innovation Leadership

Recognition for organisations pushing the frontier of responsible AI innovation. Covers research contribution, novel applications of ethical AI, and commitment to sharing learnings with the community.

School Programme

A dedicated pathway for secondary schools building rigorous AI literacy, responsible AI understanding, and clearer pathways into future study and careers. Learn more about the programme.

How to Apply

Our application process is thorough but straightforward. We work with you to understand your organisation and assess your practices honestly.

1

Apply

Complete our application form, selecting the certification pathway or pathways you're pursuing. Our team will review your submission and confirm eligibility within 10 working days.

2

Assessment

An independent assessor will review your documentation, processes, and practices against our published criteria. This may include interviews, evidence review, and a site visit.

3

Certification

Successful applicants receive formal certification, listing on our public register, and the right to use the Society certification mark. Certification is renewed annually.

Ready to Get Certified?

Talk to our team about which certification pathways are right for your organisation. We'll guide you through the process from start to finish.